The brand also limits costs by using generic packaging. So, naturally, the first thing new customers want to know is how Dossier is able to make these so cheap.įirst and foremost, there is no huge retail mark-up because of the brand's direct-to-consumer model. Purchasing a high-end fragrance is looked at as a luxury splurge, but never as a simple part of your grooming routine. You'll find scents inspired by brands like Tom Ford, Dior, Le Labo, Creed, YSL, Versace, MFK, and much more.Īs consumers, we've been conditioned to expect premium colognes and perfumes to cost a lot. Starting at $19, all of Dossier's fragrances are vegan, cruelty-free, and use clean ingredients. But now there's a solution that's making luxury-grade colognes and perfumes affordable for everyone - Dossier.įounded in 2018, Dossier is a New York-based brand that specializes in recreating popular fragrances at accessible prices. Many people simply can't afford or don't want to spend that much on fragrances. Not to mention the fancy packaging and all of the marketing, from celebrity endorsements to Times Square billboards. In addition to paying for quality ingredients, you're also paying for the brand name and the perceived level of luxury that comes along with it. While it is true that higher quality ingredients and more concentrated formulas cost more than the watered-down body mists and canned deodorant sprays of our adolescence, most high-end fragrances are marked up astronomically. Luxury perfumes and colognes can be very expensive.
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